#1 reason it failed is because even back in 64 truckers did not want to have to wear uniforms with dress shoes and hats.
I think trucking companies would be a lot better off with some sort of uniform or dress code. I think the standards are too relaxed and well under where they should be.
I could go with a dress code for clothing. Try to force me to shave daily or put me in a uniform and I'll walk.
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That truck is freakin awesome. What it needs is dual controls like an airplane, so you can switch drivers without stopping. And if they had fueling trucks that fueled it while moving, they'd only have to stop at shippers and receivers. I'll keep working on that problem.
Anyway, I want to see the what the corresponding concept tow truck looks like.
Shipper:
The customer who is shipping the freight. This is where the driver will pick up a load and then deliver it to the receiver or consignee.